Since its inception, PNB Housing’s social responsibility ethos has been inscribed with the word ‘Saksham’. It denotes the Company’s endeavour to be an ‘enabler’ in the society’s larger goal of empowering lives.
Taking the commitment forward, the Pehel Foundation was established as a dedicated CSR arm. Through the Foundation, the Company aims to catalyse inclusive development at scale.
KEY HIGHLIGHTS OF FY 2019-20
Lives impacted through various initiatives undertaken by the Company and its subsidiary, PHFL
Skill enhancement of construction workers
In association with the Confederation of Real Estate Developers Association of India (CREDAI) CSR Foundation, PNB Housing continued to impart on-site and off-site construction skills training and added nearly 13,000 certified workers to the country’s workforce.
The Company also undertook an impact assessment study in partnership with Samhita Social Ventures Pvt. Ltd., to review the existing programme strategies. It was learnt that the training played a key role in improving workers’ income and saving capacity, which uplifted their quality of life and socio-economic status. Work efficiency also noticeably improved on-site. Going forward, the programme will focus on life skills training, and digital and financial literacy.
To further the welfare of construction workers, the Company entered into a collaboration with the National Real Estate Development Corporation (NAREDCO) and successfully enrolled nearly 400 workers to impart construction trades training and certification.
Welfare of construction workers' children
At present, 52 day-care centres are supported at construction sites across the country, with the help of implementation partners such as Mobile Creches (MCs), Plan International (India), Brihanmumbai Municipal Corporation (Mumbai), TARA MC Pune and Savera Social Welfare Society.
While their parents toil at the sites, the children are provided for at these day-care centres. Every day, over 3,600 children (new-born to 14 years of age) are given nutritious meals, age-appropriate immunisation, health checks, education and extra-curricular support.
Awareness generation activities are conducted by trained staff to sensitise construction workers in the area on developmental needs of children, social issues and health concerns, among others.
Social security
In partnership with the Aajeevika Bureau Trust, construction workers at two sites – Bakeri city, Vejalpur and Sarvesh, Ranip in Gujarat – are connected with various social welfare schemes; nearly 1,500 workers have been brought under the ambit of such schemes.
KEY PROVISIONS
Employee volunteering
COVID-19 response
PNB Housing has always stood at the forefront of any national emergency response. The Company also joined in the ongoing efforts to combat the pandemic.
The objective of the partnership is to fund research for: