Society

PARTNERING RESPONSIBLE SOCIAL DEVELOPMENT

Since its inception, PNB Housing’s social responsibility ethos has been inscribed with the word ‘Saksham’. It denotes the Company’s endeavour to be an ‘enabler’ in the society’s larger goal of empowering lives.

Taking the commitment forward, the Pehel Foundation was established as a dedicated CSR arm. Through the Foundation, the Company aims to catalyse inclusive development at scale.

KEY HIGHLIGHTS OF FY 2019-20

  • 470+ students reached by VIDYA schools (which help promote formal primary education)
  • 49 scholars awarded the Protsahan scholarship for higher education
  • Critical, life-saving medical equipment donated to the All India Institute of Medical Sciences (AIIMS), Delhi and the Army Base Hospital, Delhi
  • 7 dialysis machines set up in Bilaspur and Rourkee Government hospitals (under the Prime Minister’s National Dialysis Programme)
  • 8,400+ cancer patients and their family members supported through preventive and promotive health services (Project: Can Support)
  • 4,000+ young women imparted awareness on female health and hygiene (Project: Progress Alternatives)
  • 25 counselling and treatment needs addressed at the Sanjivini Society for Mental Health Crisis Rehabilitation Centre
  • 20+ differently abled students trained as professional handloom weavers in partnership with the Tender Hearts Education Society
  • 800+ students trained in badminton and 27 underprivileged youth trained as coaches, at Government schools, together with the SRF Foundation and Sunrise Sports India Ltd.
  • Provided accommodation and ration support to senior citizens in Delhi, in partnership with the Ayudham Society
  • 100+ underprivileged youth trained in geriatric caregiving, in association with Help Age India
  • Provided mobile health vans to the elderly in Mumbai, in association with HelpAge India

43,000+

Lives impacted through various initiatives undertaken by the Company and its subsidiary, PHFL

Skill enhancement of construction workers

In association with the Confederation of Real Estate Developers Association of India (CREDAI) CSR Foundation, PNB Housing continued to impart on-site and off-site construction skills training and added nearly 13,000 certified workers to the country’s workforce.

The Company also undertook an impact assessment study in partnership with Samhita Social Ventures Pvt. Ltd., to review the existing programme strategies. It was learnt that the training played a key role in improving workers’ income and saving capacity, which uplifted their quality of life and socio-economic status. Work efficiency also noticeably improved on-site. Going forward, the programme will focus on life skills training, and digital and financial literacy.

To further the welfare of construction workers, the Company entered into a collaboration with the National Real Estate Development Corporation (NAREDCO) and successfully enrolled nearly 400 workers to impart construction trades training and certification.

Welfare of construction workers' children

At present, 52 day-care centres are supported at construction sites across the country, with the help of implementation partners such as Mobile Creches (MCs), Plan International (India), Brihanmumbai Municipal Corporation (Mumbai), TARA MC Pune and Savera Social Welfare Society.

While their parents toil at the sites, the children are provided for at these day-care centres. Every day, over 3,600 children (new-born to 14 years of age) are given nutritious meals, age-appropriate immunisation, health checks, education and extra-curricular support.

Awareness generation activities are conducted by trained staff to sensitise construction workers in the area on developmental needs of children, social issues and health concerns, among others.

Social security

In partnership with the Aajeevika Bureau Trust, construction workers at two sites – Bakeri city, Vejalpur and Sarvesh, Ranip in Gujarat – are connected with various social welfare schemes; nearly 1,500 workers have been brought under the ambit of such schemes.

KEY PROVISIONS

  • Bi-weekly doctor visits and health camps
  • Ante and post-natal care for pregnant and lactating women
  • LPG connection to 50% of target households
  • Financial literacy workshops
  • On-the-job trainings
  • Support in accessing Prime Minister’s Jan Awas Yojana, Ayushman Bharat (health insurance) and Prime Minister’s Suraksha Bima Yojana (life insurance) for reducing their healthcare expenses
  • Supporting worker registration under the Building & Other Construction Workers Act

Employee volunteering

  • Annual blood donation drive to celebrate World Blood Donor Day 2019
  • National Sports Day celebration
  • Teachers’ Day celebration to show gratitude towards teachers across skilling sites, training programmes, VIDYA schools, etc.
  • Annual Can Support ‘Walk for Life’ walkathon to demonstrate solidarity with cancer patients and their families
  • Children’s Day celebration with children from VIDYA schools and day-care centres
  • Step to Support (Season II) walkathon to help CSR partners working on healthcare
  • ‘Daan Utsav’ (festival of giving) by donating for multiple causes
  • ‘Eat to Empower’ (fundraising food festival) at the Central Support Office to extend aid to multiple charities
  • Airtel Delhi Half Marathon to support our long-term partner MCs

COVID-19 response

PNB Housing has always stood at the forefront of any national emergency response. The Company also joined in the ongoing efforts to combat the pandemic.

  • Partnered with the National Centre for Biological Sciences, in consultation with the Office of the Principal Scientific Advisor to the Prime Minister

The objective of the partnership is to fund research for:

  • Developing dis-infective coating for cloth surfaces used in Personal Protective Equipment (PPE)
  • Developing effective COVID-19 diagnostic test kits
  • Supporting clinical assessment for rapid screening of new drugs
  • Contributed to the Prime Minister’s National Relief Fund and Prime Minister’s Citizen Assistance and Relief in Emergency Situations Fund (PM CARES Fund)
  • Supported partners in supplying ration and hygiene kits to people in need, in their respective regions